Diane serves as the Chief Financial Officer and General Counsel for The Rams Club and is responsible for all legal and financial matters.

Diane graduated Phi Beta Kappa from UNC in 1988 earning a Bachelor of Science in Business Administration with a concentration in Accounting. She also attended UNC for law school and earned a JD with honors in 1994.

Prior to joining The Rams Club staff in 2002 Diane practiced law for over seven years, concentrating on corporate law, real estate law, and general commercial litigation. Diane is also a Certified Public Accountant, having worked with Ernst & Young in Raleigh before returning to law school to pursue her law degree.

A native of Cary, NC, Diane and her husband, Sid, live in Chapel Hill.

As Assistant Director of Communications, Olivia works with the Director of Communications to create print and digital collateral for The Rams Club’s marketing, communication, and fundraising efforts.

Olivia graduated from NC State in 2023 with a degree in Sport Management, and minors in Communication and Leadership. Prior to her graduation, Olivia completed a season-long internship with the Charlotte Hornets as a digital design intern for the 2023-24 season. During her time at NC State, Olivia worked with the athletic department as a creative services intern and spent a summer with the Wilson Tobs summer-league baseball team as their digital media and graphics intern.

Olivia is originally from Raleigh, NC.

Brian serves as the Director of Member Services, as well as part of the Rams Club Leadership Team. His primary responsibilities include coordinating the Member Services Team which oversees events, stewardship, tickets and parking, and hospitality.

Brian graduated from UNC in 2001 with a BA in Geography. He was a four-year letterman with the UNC basketball program during his time as a student-athlete. During his career Brian played in two Final Fours and won 2 ACC championships.

Prior to his current role with The Rams Club Brian spent 10 years working in the UNC Ticket Office as the Associate Director of Ticket Operations, as well as 4 years as the Director of Member Benefits with the Rams Club.

A native of Virginia Beach, VA, Brian currently lives in Durham with his wife Beth, a 2006 UNC graduate and Women’s Golf letter winner, and their sons, Grayson and Quinn.

Cathy Brickhouse joined The Rams Club staff in July 2019, performing morning Reception Desk responsibilities. Along with her morning desk duties, Cathy assists member services and special events, as well as gameday events with The Rams Club.

Cathy moved to North Carolina in 1969. Her daughters were raised in Hillsborough, NC, and today, each one of them, along with her grandchildren, live in North Carolina. Trips to visit them occur often.

Prior to her employment with The Rams Club, Cathy worked in an administrative role with Smith Breeden Associates, for the Chairman of the Board, followed by Massage Envy at Southpoint and Cary Parkside. She also obtained her CNA certificate, then worked in a private duty setting. Earlier, she worked in the field of dentistry for 23+ years.

Cathy enjoys time with her family and friends, as well as antiquing, thrift shopping, travel, cooking, baking and entertaining.

In her role as Chief of Staff, Jordan serves as a strategic advisor and operational leader, acting as a force multiplier for the Executive Director to drive the organizational priorities of The Rams Club. She has been a member of The Rams Club staff since 2014.

Jordan graduated from N.C. State University with a B.S. in Sport Management. Prior to working for The Rams Club, she spent five seasons in Minor League Baseball, working for the Carolina Mudcats and the Gwinnett Braves in a variety of community relations and sales roles.

Jordan is a native and current resident of Chapel Hill.

Carter serves as the Assistant Director of Annual Giving. Her primary responsibilities include oversight of our membership programs (Kids Club, Junior Rams Club, and Student Rams Club) as well as fundraising for our recent graduates of Carolina through the Recent Graduate program. She will assist in Annual Fund member acquisition and retention of the membership programs as well as directly fundraise for our Recent Graduate members.

Carter graduated from UNC Charlotte in 2022 with a B.A. in Communications and graduated from UNC with her Master’s in Sport Administration (May 2024). Carter served as a Graduate Assistant for The Rams Club as part of the Sport Administration Graduate Program assisting in tickets and donations, Annual Fund operations and stewardship surrounding gamedays and events. Prior to The Rams Club, Carter spent three years working for Charlotte Football as an On-Campus Recruiting Assistant and a year as an Athletic Marketing Intern while at UNCC.

A native of Pittsboro, N.C., Carter now lives in Chapel Hill.

Gary joined The Rams Club staff in 2013 and is responsible for the solicitation and cultivation of major gifts.

Gary graduated from UNC in 1982 with a BS in Industrial Relations. A three-time lacrosse All-America Selection during his time at UNC, Gary was a part of two NCAA Championships.

Prior to his work with The Rams Club, Gary worked in real estate development for East West Partners.

Gary resides in Chapel Hill with his wife Jami, a two time UNC-graduate. They have two children- Casey and Stephen. Casey, a 2010 UNC graduate and Morehead-Cain Scholar, was a member of two NCAA Championship UNC field hockey teams. Stephen also graduated from UNC in 2013 and was a member of the UNC Men’s Lacrosse team.

Karlie Cain serves as the Director of the Annual Fund & Lead Annual Gifts, where she provides strategic leadership and oversight for annual giving and membership initiatives. In this role, she guides a team focused on member acquisition, retention, and engagement, while developing innovative processes that strengthen fundraising operations across The Rams Club. Karlie also offers strategic oversight for leadership annual giving levels and serves as the fundraising liaison for Carolina Women’s Basketball.

Karlie graduated from Presbyterian College in 2014 with a B.A. in Business Administration. A native of Tega Cay, S.C., Karlie and her husband, Matt, live in Chapel Hill with their two children, Kennedy and Wesley.

Brian’s primary responsibilities include the cultivation and solicitation of major gifts for scholarships, capital campaigns and sport endowments. Previously, Brian was the Director of Sales & Fan Development and Director of Scholarship Donor Development & Student-Athlete Relations.

Brian, a football scholarship student-athlete, graduated from the University of North Carolina in 2006 with a degree in Sociology. During his time at Carolina, the football team went to the Peach Bowl in 2001 and the Continental Tire Bowl in 2004. Brian’s father, Andy Chacos ’74, also played for the Tar Heels under Bill Dooley as a tight end.

Prior to working with The Rams Club, Brian was employed as a Technical Director for Insight Global Inc., an Account Executive for the Atlanta Falcons front office, a Business Development Executive for the Carolina Hurricanes front office, and an Executive for Sales/Marketing and Radio for WCHL.

Brian is involved with many local community organizations such as being a Board Member for Make A Wish Eastern North Carolina chapter, Board Member for “The Farm Party” benefiting UNC Lineberger Comprehensive Cancer Center as well as coaching both of his kids in youth sports from (Football, Baseball, Basketball and Volleyball).  St. Thomas More Catholic Church is also another passion of his where you will see Brian and his family on Sundays in this special community.

A native of Darien, Conn., Brian now resides in Chapel Hill with his wife, Courtney (UNC 05’, UNC Law 08’) their daughter, Zoe Violet, son Jasper and two Australian Labradoodles.

Emily serves as the Senior Director of Finance for The Rams Club, overseeing the day to day accounting functions. She is the contact person for stock and wire transfers. She helps maintain general ledger and accounting records, assist with financial reporting requirements, assist with the audit, budget, and tax preparation, and respond to other special requests and inquires.

Emily graduated from UNC in 1997 earning a Bachelor of Science in Business Administration. She also graduated from UNC with a Master of Accounting in 1998.

Prior to joining The Rams Club staff in October 2015, Emily worked as Cash Manager for over seven years, with The University of North Carolina at Chapel Hill. Emily is also a Certified Public Accountant, having worked with Stout, Stuart, McGowen & King, LLP in Burlington for 9 years before returning to UNC Chapel Hill to work as a Merchant Card Accountant for two years.

A native of Graham, N.C., Emily still resides there with her husband Rodney and their daughter Allee.

As Assistant Director of Communications, Sophia works directly with the Director of Communications to execute communications efforts for The Rams Club and deliver outstanding communications collateral for teams and colleagues within the organization to maximize fundraising on behalf of Carolina Athletics. She previously served as a Communications Intern at The Rams Club.

Sophia graduated from UNC-Chapel Hill in 2022 with a degree in Media and Journalism. During her time at Carolina, she worked for the Carolina Football program as a Football Video Student Manager. Her other previous roles include Sports Desk Staff Writer for The Daily Tar Heel and Student Reporter for the journalism school’s student-run sports broadcasting show, Sports Xtra.

Originally from Silver Spring, Maryland, Sophia now resides in Chapel Hill.

As Director of Data Strategy and Fundraising Systems, Lizzie leads the management of the organization’s data and fundraising technology.  In this role, she serves as the primary steward of Rams Club constituent data, overseeing reporting, list development, and process improvements. Lizzie works closely with teams across the organization to strengthen data integrity, streamline internal processes, and surface insights that drive fundraising strategy.

Lizzie graduated from UNC in 2012 with a B.A. in Exercise and Sport Science (Sport Administration), where she was a student worker in the Ticket Office. Prior to her current role, Lizzie served as the Director of the Annual Fund, Director of Tickets & Parking and Member Services Coordinator at The Rams Club.

A native of Burlington, NC, Lizzie currently lives in Chapel Hill with her husband Zack, a two-time UNC graduate and Men’s Track & Field letter winner, and their two children, Ben & Emma.

Abbie serves as the Accountant for the Rams Club, where she supports the Chief Financial Officer and Controller in all financial matters.

She earned her Bachelor of Science from Liberty University, where she was a track and field student-athlete. She later completed a Master of Education in Sports Leadership at Virginia Commonwealth University. Prior to joining the Rams Club, Abbie served as Assistant Director of Business Operations at the University of Wisconsin–Madison. A proud native of Haiti, she now resides in Chapel Hill.

Eric serves as the Associate Director of Annual Giving. His primary responsibilities include developing an overall outreach strategy to renew, retain, and acquire Rams Club members, building member acquisition and growth plans with prospective members, developing new campaigns for increased annual support, and supporting the Annual Fund cycle.

Prior to joining the Rams Club in December 2023, he worked at Thomas Jefferson University and Arcadia University, and also spent time working in the athletic departments at the University of Richmond, UNC Greensboro, and Stony Brook University. Eric received his bachelor’s degree in Sport Management from SUNY Cortland and earned a master’s degree in Higher Education Administration from Stony Brook University.

A native of Wading River, N.Y., Eric now resides in Chapel Hill with his wife, Kelsey, and their dog, Mr. Eko.

Burt’s primary responsibilities include the cultivation of major gifts for scholarships, capital campaigns and sport endowments. Burt graduated from the University of North Carolina in 2002 with degree in Political Science.

Prior to joining the Rams Club team, Burt served as a Major Gift Director at the UNC Health Foundation focusing on fundraising for women’s cancers for the UNC Lineberger Comprehensive Cancer Center. Prior to his work in development, Burt worked in corporate partnership sales at the University of North Carolina, Clemson University and East Carolina University. Lastly, Burt worked at Blue Cross NC serving in various roles on their sports marketing team.

A native of Eden, NC, Burt now resides in Durham with his wife, Cara, and their daughters, Avery and Caroline.

Kim’s primary responsibilities include special event creation and implementation, engagement, hospitality, stewardship and premium seating.

She graduated from UNC-Greensboro with a B.S. in Recreation Management and holds a master’s degree in Sports Administration from Georgia State University. Prior to joining the Rams Club staff, Kim worked with the UNC Ticket Office and several minor league baseball teams.

A native of Winston-Salem, Kim lives in Durham with her husband Chris and their sons, Ben and Peyton.

Matt currently serves as a Senior Data Analyst working with both The Rams Club and Carolina Athletics. His primary responsibilities include data preparation, analysis and reporting to evaluate performance and impact of analytics initiatives.

Matt graduated from Carolina in 2016 with a dual bachelor’s degree in Applied Mathematics and Mathematical Decision Sciences. Matt worked with the Women’s Soccer team during his four years in undergrad, including during their National Championship in 2012.

Matt continued his education at Carolina and graduated in 2018 with a master’s degree in Statistics. During his time as a graduate student, Matt continued working with the Women’s Soccer team and served as a data analyst intern with Carolina Athletics.

Originally a native of Kansas City, Mo., Matt has lived in Chapel Hill since 1997.

Caitlin serves as the Assistant Director of Stewardship for The Rams Club. Her primary responsibilities include supporting strategic stewardship initiatives, managing the comprehensive gift acknowledgement process and impact reporting, and assisting with efforts to promote The Rams Club’s fundraising priorities and enhance the overall donor experience.

Caitlin graduated from the University of North Carolina at Chapel Hill in 2025 with a B.A. in Political Science and Peace, War, & Defense with a concentration in International Security & Intelligence and a minor in Advertising & Public Relations. As an undergraduate at Carolina, she served as the Lead Undergraduate Development Intern for The Rams Club.

A native of Raleigh, NC, Caitlin now lives in Chapel Hill.

Kevin Kitchens serves as Senior Director of Campaign Strategy and Signature Gifts for The Rams Club. In this role, he secures philanthropic support for Carolina Athletics priorities, leads principal giving strategy, and drives campaign planning and execution in close partnership with University Development.

Previously, Kevin led Carolina’s Regional Development Program and focused on strengthening university-wide relationships with alumni, parents, and friends across Atlanta, Florida, and the Southeast. Prior to joining Carolina, he spent 14 years at Georgia Tech in advancement roles, including athletics fundraising with the Alexander-Tharpe Fund.

Kevin earned a BS in Industrial and Systems Engineering from Georgia Tech. He is an avid traveler, sports fan, tennis player, and pimento cheese enthusiast.

Beth serves as the Chief Philanthropy and Operations Officer for the Rams Club.  Beth specializes in complex charitable gifts that require some measure of tax, legal or financial planning. She partners with donors, their advisors, and other gift officers to cultivate and facilitate smart philanthropic strategies to support scholarships, capital projects, team support and other identified priorities of the Rams Club and its supporters.

Prior to joining the Rams Club team, Beth served as the Senior Director of Gift Planning at Carolina where she partnered with fundraisers campus-wide, including the Vice Chancellor of Development and the Principal Gifts team, to secure private support for the University. Prior to her work in development, Beth was a tax consultant at KPMG LLP and advised clients on a variety of tax strategies and compliance matters.

Beth received her B.A. in American Studies & English from William Smith College, her J.D. from North Carolina Central University, and her LL.M. in Taxation from the University of Florida.  She is a licensed member of the North Carolina Bar.

A native of Chapel Hill, Beth lives in Mebane with her husband Alex and their family.

Emilee serves as the Director of Ticketing & Parking Operations. Her key responsibilities include managing all ticketing and parking functions for The Rams Club and its members, in collaboration with the UNC Athletics Ticket Office. She also coordinates premium seating leases and assignments, Basketball seating allocations, and the implementation of the Football Equity Seating Plan.

Emilee was a scholarship student-athlete (Women’s Swimming) at Clarion University of Pennsylvania, where she earned a B.S. in Business Administration in 2015. She later completed a Master’s degree in Sport Administration from UNC Chapel Hill in 2017. Before joining The Rams Club, Emilee worked as the Assistant Director of Ticket Operations for the UNC Athletics Ticket Office for 2 years and served as the Assistant Director of the Dean E. Smith Center for 3 years.

Originally from Warren, Ohio, Emilee resides in Apex, North Carolina, with her husband, Ryan, and their daughters, Rosie and Isla.

Lewis’ primary responsibilities include the cultivation and solicitation of major gifts for scholarships, capital campaigns and sport endowments. Lewis also works as the fundraising liaison to the Fencing and Women’s Lacrosse programs.

Lewis has been with The Rams Club since 2019, serving as a full-time Graduate Assistant for the Member Services and Annual Fund teams and Assistant Director for Major Gifts.

Lewis earned his master’s degree in Exercise and Sport Science (Sport Administration) from UNC in 2020. Prior to his time in Chapel Hill, Lewis worked in the athletic department at the University of Iowa, where he graduated with a B.S. in Sport and Recreation Management and a minor in Business Administration.

A native of Cedar Falls, Iowa, Lewis now resides in Durham with his wife, Aline

John Montgomery was Executive Director of the Educational Foundation, Inc. from 2001-August 2025. Under his leadership, The Rams Club saw significant growth in fundraising for Carolina Athletics and Tar Heel student-athletes, as well as record-breaking membership increases. In his tenure as Executive Director, just the third in Rams Club history, Montgomery guided fundraising efforts for more than 40 capital projects and launched FORevHER Tar Heels, in recognition and support of Carolina’s women’s teams.

In 2009, he was named the Division I Fundraiser of the Year by the National Association of Athletic Development Directors (NAADD).

Prior to his time at the Rams Club, John led the fundraising efforts at Radford University, UNC Greensboro, and Southern Methodist University.

He received his undergraduate degree from Radford before earning his master’s in Sport Administration from Western Illinois University.

Katie serves as the Accounts Payable & Stock Gift Coordinator for The Rams Club. In this role, she is responsible for the accounts payable processes, as well as the posting of cash to the general ledger. She is also responsible for all the stock transactions.  Katie also assists with gift processing duties, and additional financial responsibilities as assigned.  

Katie graduated from Connecticut College in 1990, with a bachelor’s degree in Psychology, and then from Indiana University in 1993, with a master’s degree in Sport Management and Marketing. 

Prior to joining The Rams Club, Katie worked as a teacher assistant for Orange County Schools for 11 years, and previously served as the head Women’s Soccer Coach at Western Michigan University. 

Katie lives in Hillsborough with her husband Patrick. They have two children, Meghan, UNC-Chapel Hill class of 2020, and Daniel, UNC-Chapel Hill class of 2023. 

Deanna, a track and field scholarship student-athlete, graduated from Butler University with a B.S. in Elementary Education and a minor in Spanish. Prior to joining The Rams Club, Deanna worked as Childcare Director for the Metro Atlanta YMCA and as the School and Family Programs Director at Kidzu Children’s Museum in Chapel Hill.

A native of Casey, Ill. (The Little Town That Made It Big), she now resides in Chapel Hill with her husband, Jimmy, and their son, JT.

As Hospitality Manager, Ava oversees premium hospitality operations for football, men’s and women’s basketball, and baseball at Kenan Stadium, Dean E. Smith Center, Carmichael Arena, and Boshamer Stadium.

Born in Chapel Hill and being a third generation Carolina alumni, Ava is a true born and bred Tar Heel! She has been part of the hospitality office for the past few years, most recently serving as Associate Hospitality Manager.

Before her time with Carolina Athletic Hospitality, Ava graduated from the University of North Carolina at Chapel Hill in 2024 earning a B.A. in Sport Administration. During her time at Carolina, Ava was a member of the UNC Carolina Girls Dance Team and proudly served as Homecoming Queen.

Caroline joined The Rams Club in May 2026 as Development Intern for Member Services. Caroline’s primary responsibilities include assisting Rams Club members with tickets and donations, Annual Fund operations, and stewardship initiatives surrounding gamedays and events.

Caroline graduated from the University of North Carolina at Chapel Hill in 2026 with a B.A. in Exercise and Sport Science with a concentration in Sport Administration. As an undergraduate at Carolina, she worked for the UNC Football team as a Student Equipment Manager and Scouting Assistant.

A native of Salisbury, N.C., Caroline now lives in Chapel Hill.

Seth Reeves was named Executive Director of the Educational Foundation, Inc. in September 2025. He oversees one of the country’s most successful collegiate athletic fundraising teams – one that provides world-class educational and athletic opportunities for Tar Heel student-athletes.

Prior to his role as Executive Director, Seth was The Educational Foundation’s Chief Revenue and Operations Officer, where his primary responsibilities included the cultivation and solicitation of major gifts for scholarships, capital campaigns, and sport endowments.

Seth graduated from UNC in 2005 with his master’s degree in Exercise and Sport Science (Sport Administration). He served in a number of roles with Tar Heel Sports Properties at UNC before joining The Rams Club in 2016. Prior to his time in Chapel Hill, Seth was a consultant for Accenture and also graduated from the University of Virginia, where he earned his bachelor’s degree in Commerce.

A native of Newport News, Va., Seth lives in Apex, N.C., with his wife, Wendy, and their two children, Jacob and Emily.

Jip leads The Rams Club’s major gifts team, providing strategic leadership on philanthropic efforts with Carolina Athletics’ most generous supporters. He cultivates relationships with Rams Club donors to inspire impactful giving for Carolina Athletics priorities. Jip also serves as a fundraising liaison to the Baseball, Football, Men’s Basketball, and Swimming & Diving programs.

Jip worked with Tar Heel Sports Properties (Learfield) at UNC before joining The Rams Club in 2017. He graduated from Carolina in 2016 with his master’s degree in Sport Administration. In 2014, Jip graduated from Davidson College where he was a four-year letterman on the Wildcats Baseball team.

A native of Davidson, N.C., Jip now resides in Chapel Hill with his wife, Kelsey, and their dog, Milo.

Lee Roberts joined The Rams Club as Deputy Director in November 2025, and brings a strong background in athletics fundraising, most recently serving as Executive Associate Athletic Director for Philanthropy & Engagement at the University of Pittsburgh. In that role, he led all fundraising and alumni engagement efforts for Pitt Athletics through the Panther Club and Varsity Letter Club, and he also oversaw the Pitt Ticket Office. Under his leadership, the Panther Club achieved significant growth in a short time. Before Pitt, Lee held positions at Chattanooga and Michigan, bringing a wealth of experience and industry insight that will be a tremendous asset to the organization.

A double Tar Heel, Lee earned his Bachelor degree in journalism and mass communication in 2004 and his Master in sport administration in 2012. While in graduate school at Carolina, Lee worked in Carolina Athletics game operations and served as an annual giving graduate assistant with The Rams Club.

In his role, Lee will bring a valuable perspective to The Rams Club. He will be integral in strengthening relationships with both internal and external partners, while also serving as a frontline fundraising leader. Lee and his family – his wife, Sarah, and their sons, Harris and Henry – live in Chapel Hill.

Cindy currently serves as the Human Resources Director, overseeing hiring and onboarding and providing payroll and benefit management to the Rams Club staff.

Cindy graduated from Binghamton University in 2017 where she was a two-time captain on the Bearcats swim and dive team. In 2022, Cindy earned a master’s degree in Business Administration from St. Bonaventure University.

Prior to arriving at Chapel Hill, Cindy spent three years at St. Bonaventure University, mostly recently, as the Assistant Athletic Director for Business and Finance from 2021-2023. Prior to that, Cindy held the Compliance Coordinator role in 2020. Cindy spent two years at the Metro Atlantic Athletic Conference (MAAC) as the Director of Championships from 2018-2020 and the 2017 and 2018 seasons with the New York Giants as the Community Relations Intern and Legal/Human Resources Intern.

A native of Princeton, NJ, Cindy resides in Chapel Hill.

Morgan serves as the Associate Director of Stewardship. Her primary responsibilities include: managing the comprehensive gift acknowledgement process, managing Annual Fund stewardship efforts, and assisting with efforts to promote The Rams Club’s fundraising priorities.

Morgan earned a B.A. in Media and Journalism – Public Relations from UNC in 2016 and a Master of Business Administration and Master of Sports Administration from Ohio University in 2019. During graduate school, she served as a Graduate Assistant for The Ohio Bobcat Club. Prior to joining The Rams Club staff, Morgan spent four years working for Georgia Southern Athletics as the Assistant Athletic Director for Administration.

A native of Snow Camp, N.C., Morgan and her husband, Joel, now live in Mebane.

Collin’s primary responsibilities include assisting with membership communication, stewardship, special events and fundraising. Collin returned to The Rams Club in 2025 after spending three years at Belmont University in Nashville, TN as the Assistant Director and most recently the Associate Director of Athletic Development.

Prior to his time in the Music City, Collin was an Intern for Member Services at The Rams Club. He graduated from UNCW with a B.A. in Marketing Strategy.

A native of Indianapolis, IN, Collin and his wife, Emily, live in Durham.

Jason joined The Rams Club in September 2021 as the gift processing administrator.

Jason graduated from Carolina in 2009 with a B.A. in Exercise and Sport Science (Sport Administration), where he also was a student worker in the Ticket Office for UNC. Prior to joining The Rams Club, Jason served as Director of Ticket Services at East Carolina University, Associate Director of Ticket Operations for UNC and as a Ticket Office intern at Michigan State University.

A native of Whiteville, N.C., Jason currently lives in Durham with his wife Johanna.

Emily’s work centers on building trusted, lasting relationships with Rams Club donors — connections that inspire major gifts and create transformational opportunities for Carolina student-athletes, all in the service of Tar Heel victories for us all.

A 1996 UNC graduate, Emily earned her Bachelor of Arts in Education with a double major in Physical Education and Communication Studies. As an undergraduate, she gained hands-on experience across Carolina Athletics, working with the Carolina Annual Fund Phonathon, the Carolina Football Office under Coach Mack Brown, the North Carolina High School Athletic Association alongside the late Charlie Adams, and as an intern with The Rams Club.

She went on to earn a Master of Sports Administration from Ohio University in 1997. From there, her career took her across the country: an internship with the National Association of Athletics Development Directors (NAADD) through NACDA in Cleveland, Ohio; a role as marketing manager at Host Communications, Inc. in Dallas, Texas; and eventually back home to Chapel Hill as an account executive with Learfield at Tar Heel Sports Properties.

Emily has been a member of The Rams Club since 2001 and has held key fundraising roles across the Carolina campus, including with the Office of University Development, the Arts & Sciences Foundation, the UNC Health Foundation, and — since 2019 — The Rams Club itself.

Born in Norfolk, Va., and raised in Smithfield, N.C., Emily now calls Chapel Hill home. When she’s not cheering on the Heels, you’ll likely find her on her yoga mat. Namaste!

Katie is the Director of Communications. In her role, she collaborates with her team and colleagues on all things communications for The Rams Club, including fundraising collateral, storytelling and digital communications.

Prior to joining The Rams Club in January 2024, Katie worked in media relations at the Orlando Magic, in communications at the V Foundation for Cancer Research and as an executive communications specialist at DPR Construction. She received her bachelor’s degree from UNC’s Hussman School of Journalism and Media and was a four-year letter winner on the Fencing team.

Katie lives in Raleigh with her husband, Brian, and their three children, Jackson (UNC, class of 2025), Avery, and Nicholas.

Matt is the Chief Strategy & Communications Officer. In his role, Matt works closely with the staff and The Rams Club boards to develop best strategic practices for the organization. He also oversees the communications program for the organization.

Matt received his bachelor’s degree from Davidson College before earning a master’s in Sport Management from the University of Richmond.

Prior to his time with The Rams Club, Matt has worked in athletic departments at Davidson, SMU, and East Tennessee State, and enjoyed a previous stint with The Rams Club.

A native of North Carolina and current resident of Cary, Matt and his wife, Kat, have two daughters, Kaylee and Reagan.

Keana’s primary responsibilities include the cultivation and solicitation of lead annual gifts to support the Annual Fund. Additionally, Keana focuses on prospect discovery and assisting in stewardship strategy for lead annual giving levels.

Keana has been with The Rams Club since 2021, serving as a full-time Graduate Assistant for the Member Services team and then the Assistant Director of Stewardship.

Keana is earning her master’s degree in Sport Administration from UNC. Prior to her time in Chapel Hill, Keana worked in ticket sales for athletics at the University of Oklahoma, where she graduated in 2018 with a degree in Finance and Marketing.

A native of Tulsa, Oklahoma, Keana now lives in Chapel Hill.

Sarah serves as the Director of Stewardship & Signature Programs. Her primary responsibilities include: developing and managing a comprehensive stewardship plan to ensure all gifts to The Rams Club are appropriately acknowledged and recognized and managing, designing, and supporting the implementation of programmatic strategic priorities linked to The Scholarship Endowment Trust, FORevHER Tar Heels, and Carolina Forever.

Sarah earned a B.A. in Exercise and Sport Science – Sport Administration from UNC in 2015 and a M.A. in Sport Administration from UNC in 2020. During graduate school, she served as a Graduate Assistant for The Rams Club, before being promoted to Assistant Director of Stewardship in 2021 and then Director of Stewardship in 2022. Prior to joining The Rams Club staff, Sarah worked for UNC Health, UNC Athletic Event Management and the UNC Athletic Ticket Office.

A native of Lumberton, N.C., Sarah now lives in Chapel Hill.

Connor serves as the Associate Director of Major Gifts for the Rams Club. He has been at the organization since April of 2022, previously serving as the Director of Ticketing and Parking.

Connor graduated from the University of Kansas in 2018, earning a Bachelor of Science in Sport Management with a business minor. Connor also graduated from Texas Christian University with his MBA in 2020.

Prior to joining The Rams Club, Connor served as the Director of Ticket Operations at Baylor University. Before Baylor, Connor was the Graduate Assistant for Ticket Operations at TCU.

Dawn serves as Donor Relations Specialist & Director of Administrative Support, assisting with membership communication, stewardship, special events and fundraising.  Previously, she worked as Assistant Director of Major Gifts at The Rams Club.

She is a graduate of Peace College and the University of North Carolina at Chapel Hill, with a B.A. in Speech Communications. Prior to joining the Rams Club staff, Dawn worked in the UNC Football Department as the morning receptionist, and as an assistant for Game Day recruiting events.

Dawn Is originally from Oxford, N.C., and currently resides in Chapel Hill. She has three daughters:  Taylor (Mik), Meredith (Brett) and Emily.  Also, three grandchildren:  Owen, Abby and Caroline.

Mary Brooke serves as Accountant for the Rams Club and is responsible for supporting the Chief Financial Officer and Controller with all financial related matters including processing vendor invoices, tracking capital projects, and various account reconciliations.

Mary Brooke graduated from the University of North Carolina at Greensboro in 2007 with a Bachelor of Arts in English, and then continued to receive a degree in Accounting from Guilford College in 2011. Prior to coming to work for the Rams Club in 2015, she worked in tax accounting, and as a Financial Analyst/Accountant for a large educational publishing firm in Greensboro, N.C. Originally from Siler City, N.C, Mary Brooke currently resides in Chapel Hill and enjoys spending time with friends and family.