Sarah Watson


Director of Stewardship & Signature Programs

Phone: 919-843-3466

Sarah serves as the Director of Stewardship & Signature Programs. Her primary responsibilities include: developing and managing a comprehensive stewardship plan to ensure all gifts to The Rams Club are appropriately acknowledged and recognized and managing, designing, and supporting the implementation of programmatic strategic priorities linked to The Scholarship Endowment Trust, FORevHER Tar Heels, and Carolina Forever.

Sarah earned a B.A. in Exercise and Sport Science – Sport Administration from UNC in 2015 and a M.A. in Sport Administration from UNC in 2020. During graduate school, she served as a Graduate Assistant for The Rams Club, before being promoted to Assistant Director of Stewardship in 2021 and then Director of Stewardship in 2022. Prior to joining The Rams Club staff, Sarah worked for UNC Health, UNC Athletic Event Management and the UNC Athletic Ticket Office.

A native of Lumberton, N.C., Sarah now lives in Chapel Hill.