As the director of digital communications for The Rams Club, Will creates, develops and implements digital marketing campaigns.

After he graduated from Carolina in 2013 with a degree in journalism and German literature, Will worked as a production assistant at Fox Sports. He then served in a seasonal position with a professional soccer team in Charlotte as the director of operations before returning to Chapel Hill to work for the University, first with the journalism school then in the University's central communications office. Will joined The Rams Club in Feb. 2020. He received a master's degree from Carolina in digital communications with an emphasis on user experience in Nov. 2020.

A native of Charlotte, Will lives in Chapel Hill, where he loves volleyball, board games and social dancing.