Carolina prides itself on offering the nation’s best student-athlete experience to more than 800 Tar Heels. From the opportunity to earn a world-class education to the chance to win championships, our student-athletes bring a commitment to excellence in the classroom and in competition.
Their opportunities come at a cost – a cost that will be hard to meet this year without your help. The Carolina Victory Fund, a vital new fund for unrestricted giving, has been established to help address the daunting financial challenges we face today. To meet the needs of the best student-athletes in the country and preserve all that we love about Carolina Athletics, we are asking for your investment now.GIVE TO THE
"Carolina Athletics has long believed in offering as many opportunities as possible – to play, to win, to graduate – and we couldn’t do it without the generosity of our Rams Club members. To continue that tradition, we need even more support. The impact of the Covid-19 pandemic has been catastrophic to our budget, and we are asking you, our top benefactors, to ensure continued opportunities across our broad-based program by contributing to the Carolina Victory Fund. This is a challenging time, and we hope you can help us meet this challenge. Together, we will continue to win."
Carolina Athletics expects to lose nearly $30 million in projected revenue this year due to the pandemic through lost ticket sales, reduced television revenue, and other setbacks. The financial challenges have already resulted in several cost-savings measures that adversely impact our sports programs:
A gift to the Carolina Victory Fund allows Carolina to address the most immediate needs of the program. Your gift will provide immediate help to Carolina’s 28 varsity sports programs by providing resources for:
Your gifts will have an enormous impact on Carolina’s ability to preserve the exceptional level of academic and athletic excellence we all have grown to appreciate.
"Few things have given me more pride than being a Tar Heel, and it’s not just because of how great our athletic teams perform or our highly regarded academics. It’s because being a Tar Heel means being a part of the Carolina Family, and that is one of the greatest feelings in the world."
As we sing in the fight song for which the Carolina Victory Fund is named, we hope you will join in as we fight, fight, fight for the Blue and White … and roll on to victory!
Carolina needs your help! Tar Heel fans are a loyal and generous group – especially those who give through The Rams Club. As we come together to meet the needs of our student-athletes and coaches in this challenging time, we ask you to consider giving in two important ways:
1. For current members … Complete your 2020 annual membership.
As a loyal and vital member of The Rams Club, we ask that you complete your 2020 annual membership gift by June 30, 2021. Login to your account to complete your membership.COMPLETE YOUR MEMBERSHIP
2. For current members & new supporters … Make a new gift to the Carolina Victory Fund.
Your investment in the Carolina Victory Fund will give Carolina the tools to preserve the exceptional level of academic and athletic excellence we all have grown to appreciate.GIVE TO THE CAROLINA VICTORY FUND
You can also contact us at firstname.lastname@example.org or 919-843-2000 to speak to a staff member.
"Ever since I picked up a lacrosse stick, I wanted to be a champion. I am a natural competitor and want to be the best version of myself, and Carolina has given me endless tools to find my identity. Being a part of the Carolina community has provided me so many opportunities to be successful, and I am so grateful for the chance to be a Tar Heel."
Unrestricted support is incredibly important in this challenging financial landscape. Due to the critical need, priority point awards have been elevated between now and June 30, 2021. Points for gifts between now and June 30 will be awarded as follows:
Completing your 2020 Annual Membership
It is critical that you complete your 2020 annual membership first.
New Gifts to the Carolina Victory Fund
Members who complete their 2020 annual membership and make an additional cash gift to the Carolina Victory Fund will receive additional bonuses.
New Giving Earns a Significant One-Time Bonus Award
“Coaches take great satisfaction in a team playing together and being successful. Often that happens when everyone buys in to a common set of goals and works together to reach those goals. But a strong start is only part of the game; you have to play the full 40 minutes and play hard to the end.”
Carolina victories are made possible when teams come together toward common goals. Carolina is asking teammates like you to do all that you can this year to help achieve our goals at this critical moment for our Tar Heels. Your gifts will help preserve the nation’s best student-athlete experience to more than 800 Tar Heels!
"While we would all prefer to not face this adversity, I am grateful that we can do so with the most dedicated fans and investors in the country – Rams Club members like you. We have asked a lot of you recently, and we are humbly asking more of you now. Thank you for your loyalty and your generosity – and for being an inspiration to our student-athletes, our coaches, and me!"